Privacy policy

Parachute Coffee Company Limited and its Affiliates (Parachute Coffee or we, our or us) values our customers, including you (you or your) and we respect your privacy and personal information which is information about an identifiable individual (as defined by applicable privacy or data protection laws). This privacy policy (this Policy) applies to your use of our websites, products and services (the Services) and describes the kinds of personal information we collect about you, why we collect it, how we use it, how we protect it, and under what circumstances we share it with third parties. This Policy also describes the decisions you can make about your personal information. You may require us to change, amend or delete the personal information that you have provided to us at any time. Affiliates means any entity directly or indirectly controlling or controlled by, or under control with, Parachute Coffee.

If this Policy changes in the future, we will post an updated version on our website at www.parachutecoffee.com (the Website). We recommend that you check this Website periodically in order to review our current Policy. You can tell if this Policy has changed by checking the effective date that appears at the bottom of this Policy. Depending on the circumstances, we may also decide to send you notice that the Policy has changed using other methods at our discretion, including via email. If you continue to use the Services after the Policy has changed or notice has been given to you of a change in the Policy, you will be deemed to have accepted such changes.

1. Information We Collect

When you use our Services, we collect the following types of information:

1. Account and Membership Information: In order to use some features of the Website, you must first register to create an account and subscribe to the applicable Parachute Coffee service. During registration, we collect your name, email address, username, password, and shipping address. We will also collect any updates or changes you make to your account information.
2. Information regarding Applications used on your Computer or Device: When you access the Website using a computer or other device (such as a smartphone or tablet), we collect information about that computer or device. This information may include the browser you used to access the Website, your IP address and domain name, the pages of the Website that you visit, the features of the Website that you use, the date and time of your visit, the files that you download, the URLs of websites you visit before and after accessing the Website, your software and hardware attributes (including device IDs). To collect this information, we may use web logs or applications that recognize your computer or device and gather information about its online activity.
3. Third Party Information: We may engage third parties to collect, analyze, and use information. For example, we may allow third parties to set cookies or use web beacons on the Website or in email communications from Parachute Coffee. We treat all such information in accordance with this Policy. The terms and conditions between us and such third parties, if any, may also apply. However, the third party’s own use of your information in such cases will be determined by your agreement(s) with the third party, unless that third party is one of our service providers.
4. Cookies: When you visit our Website, we may collect certain information about your activity on our Website, as described below under the heading “Our Use of Cookies, Log Files, Web Beacons, and Embedded Scripts”.
5. Location Data: If you access the Website on a computer or device with location tracking services enabled or by way of hardware or software involving embedded location data, we may collect information regarding the city, state, province or metropolitan region from which you access the Website in addition to the IP address associated with your visit.
6. Quality assurance and customer service: Your customer service telephone calls and emails with us and our service providers, if any, may be recorded, logged, and/or monitored for quality assurance and customer service purposes such as to assist in addressing your inquiries, troubleshooting, training and analytics to identify trends and make improvements to our Services and customer service. As part of the recording and logging of the calls and emails, we will collect information like the identity of the caller or sender of email, the date and time of the call or email, and the subject and resolution of the issue.
7. Purchase and Payment Information: While payments made through our Services are processed through a third party, we may collect information to administer, manage, and fulfill the purchases you make. For example, we may collect your name, email address, account information, what is ordered, the date and time of the order, the quantity and price of the order, whether payment was made, method of payment, purchase history, and if you re-ordered. We call this information “Financial and Sales Information”.

Some of the information set out above would not by itself identify you to us or be personally identifiable and is therefore considered non-personal information. If we combine any such non-personal information with other personal information available to us, the combined information will be treated as personal information in accordance with this Policy.

2. Using Information We Collect

We use the personal information we collect about you:

1. to understand and meet your behavior, interests, needs, and preferences, and/or to provide you with the Services, content on the Services, or suggestions for content and posts on the Services, for example:
   1. for purposes related to the billing, activation, provision, maintenance, support, trouble shooting, resolving of disputes, deactivation, repair, refurbishment, replacement, upgrade or update of the Services;
   2. to process and fulfill your order, send you emails to confirm your order status and shipment, send you products you order, and allow you to pay for products you order;
   3. to ensure Products are technically functioning as intended and to help identify and troubleshoot issues;
   4. to fulfill or enforce any agreements or notices we provide and are associated with a particular Product (“Notices”);
   5. to manage or respond to your inquiries;
2. to develop new and enhance existing Services including to communicate with you about them using various means, for example to make available or send to you:
   1. upgrades or updates, or notices of upgrades or updates of the Services;
   2. notices of promotions, upcoming events;
3. to manage and develop our business and operations, for example;
   1. to detect, monitor, investigate, mitigate or attempt to prevent fraud and technical or security issues or to protect our property;
   2. to allow for business continuity and disaster recovery operations;
   3. to enforce our legal rights;
   4. for statistical purposes; or
4. to meet legal and regulatory requirements and to respond to emergency situations, for example;
   1. to respond to court orders, warrants or other lawful requests or legal processes;
   2. to provide emergency assistance in situations that may threaten the life or physical safety of you or others; or
   3. for any other purposes for which you have consented, such as those that may be set out in Notices, and other purposes as permitted or required by any applicable law.

Notwithstanding anything to the contrary contained in this Policy, we may remove personal identifiers from your information and maintain and use it in a de-identified form that may be combined with other information to generate aggregated information. Such de-identified and/or aggregated information will be deemed to be owned by us and we shall have unrestricted title, rights, and interest to the de-identified and/or aggregated information which may include, without limitation, the right to use, distribute, transmit, transfer, license, trade, rent, share, assign, and sell the de-identified and/or aggregated information. We will retain your personal information as long as necessary for the fulfillment of the identified purposes or as otherwise necessary to comply with applicable laws.

3. Disclosing Personal Information

In accordance with this Policy, we may share your personal information:

1. within Parachute Coffee and/or with our service providers such as a cloud service provider in Canada and the United States;
2. with our financial, insurance, legal, accounting or other advisors that provide professional services to us;
3. if we have your consent;
4. with third parties involved in providing our Services to you such as our payment processors and logistic providers;
5. as necessary to complete any transactions while using our Services;
6. in order to respond to a subpoena, order, legal process, or government request;
7. in order to protect, establish or exercise our legal rights or defend against legal claims;
8. in order to investigate, detect, suppress, prevent or take action regarding illegal or prohibited activities, suspected fraud, situations involving potential threats to the reputation or physical safety of any person;
9. as otherwise required by law; or
10. if we are to be sold, merged, or amalgamated or substantially all of its assets are to be sold or disposed of, your personal information may be transferred to a potential purchaser if, and to the extent necessary, it is required for the purposes of deciding whether to proceed with the proposed transaction and completing it. If such a sale, merger, acquisition, or disposal is completed, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with this Policy. Following such a sale or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

4. Your Decisions About Your Personal Information

At any time you can contact us to: stop receiving e-mails from us; review the personal information held by Parachute Coffee in connection with your account; withdraw your consent for our use and disclosure of your information; request a list of third parties to which Parachute Coffee may have provided your personal information; close your account; and amend your personal information, where possible, by clicking https://www.parachutecoffee.com/myaccount.asp, by email at hello@parachutecoffee.com or by writing to us at 70 Douro St, Unit 112, Toronto, Ontario, M6K 3N4 Canada.

You can always unsubscribe from receiving promotional e-mails from us by simply clicking the “unsubscribe” link provided at the bottom of every promotional Parachute Coffee e-mail from us.

If you contact us to do any of the things listed above, we may require you to provide sufficient personal information to allow us to identify you and tell you about the existence, use and disclosure of your personal information and this personal information will only be used for this purpose. If you contact us about your personal information, we will respond to your request within a reasonable time and at minimal cost or no cost to you in accordance with applicable laws.

Generally, you may withdraw at any time your consent for us to collect, use, and disclose your personal information in accordance with this Policy, subject to legal or contractual restrictions and reasonable notice. As such, we may continue to collect, use, and disclose your personal information as may be required to provide you with the Services, and to the extent that we are contractually obligated to do so or as necessary to enforce any contractual obligations you may have with us. If you refuse to provide us with the information we require or later contact us to withdraw your consent for us to use and disclose your personal information, we may no longer be able to provide you with the Services.

5. Our Use of Cookies, Log Files, Web Beacons, and Embedded Scripts

When you visit the Website, we may collect certain information by automated means, such as through server log files, cookies (text files sent to and stored on your device when you access the Website), web beacons (also known as clear GIFs and pixel tags, which may be used to transmit information back to the Website), and embedded scripts (programming code that is designed to collect information about your interactions with the Website, such as the links you click on, and which is active only when you are accessing the Website).

The information we collect in this manner may include details about the computer, mobile phone, or other device used to access the Website (such as browser type, operating system, and IP address), referring URLs and information on actions taken or interaction with our digital assets.

We may use third-party web analytics services to help us analyze how visitors use the Website. We may permit these third parties to operate directly on the Website, use their own technology (such as cookies or web beacons), and collect information about you on our behalf.

The information we collect in this manner is collected to enhance your user experience. For example, this information allows us to pre-fill form fields as well as provide you with contextual recommendations while using the Website.

When you visit our Website, we may allow some third parties (such as advertising networks and data analytics companies) to collect information about your online activities over time and across different websites. Your browser settings may allow you to automatically transmit a “Do Not Track” signal to websites and online services you visit. However, there is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, we currently do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser. To find out more about “Do Not Track,” visit http://www.allaboutdnt.com.

In some instances, we may also combine information we receive about you from third parties with information we collect through the Website.

6. Security

We aim to provide you with a safe experience. We have in place certain physical, technical, and administrative safeguards designed to appropriately protect the security and privacy of your personal information against loss, theft, and unauthorized access, disclosure, copying, use, or modification. Please note, however, that we cannot guarantee that the measures we maintain will guarantee the security of the information.

We limit access to your personal information within Parachute Coffee to individuals on a need to know basis.

Your personal information may be collected, used, processed, transferred and retained on servers in countries outside of Canada, including the United States, and may therefore be subject to laws that do not offer the same degree of protection as Canadian law. If you are a resident of a country which restricts data transfers outside of that jurisdiction or region without your consent, by accessing the Website, you consent to your personal information being transferred outside of your country for processing or storage by or on behalf of us.

7. Links to Other Sites

We provide links on our Website to other, third party sites we think you will enjoy. These sites operate independently of us and may have established their own privacy and security policies. Any personal information you provide on linked pages or other sites is provided directly to that third party and subject to that third party’s privacy policy. We strongly encourage you to review these policies at any site you visit. This Policy does not apply to such linked pages or other sites, and we are not responsible for the content or practices of any linked websites which are provided solely for your convenience.

8. Children’s Online Privacy Protection

The Services are not intended for use by children under the age of 18. Parachute Coffee does not knowingly collect or use any personal information from any children under the age of 13. If we become aware that we have unknowingly collected personal information from a child under the age of 13, we will make commercially reasonably efforts to delete such personal information from our database.

9. California Residents – Your California Privacy Rights

If you are a California resident and you have questions about our practices with respect to sharing information with third parties and Affiliates for their direct marketing purposes, please send your request by email to hello@parachutecoffee.com or write to us at 70 Douro St, Unit 112, Toronto, Ontario, M6K 3N4 Canada. You must put the statement “Your California Privacy Rights” in the subject field of your email or include it in your writing if you choose to write to us at the designated mailing address. You must include your name, street address, city, state, and ZIP code. We are not responsible for notices that are not labeled or sent properly, or do not have complete information.

10. Questions or Comments

If you have any questions or comments or wish to make a complaint about this Policy, please feel free to contact us by clicking https://www.parachutecoffee.com/contact, by email at hello@parachutecoffee.com, or by delivery in person, by courier or by the mail at 70 Douro St, Unit 112, Toronto, Ontario, M6K 3N4 Canada. You can also call us at 647-455-1511 If you contact us about your personal information, we will respond to your request within a reasonable time and at minimal or no cost to you in accordance with applicable laws. Depending on the circumstances and applicable laws, we may refuse to process certain access requests (for example, access requests that are unreasonably repetitive or systematic, would be extremely impractical or require disproportionate technical effort).

Effective Date: November 21, 2016.